Unified Council Communications & Digital Catalog
Project Context
The Panhellenic Council manages communications for multiple distinct collegiate organizations. They required a unified voice and a comprehensive digital publication to guide prospective members through the recruitment process clearly.
The core challenge
Each member organization possessed distinct visual languages, leading to clutter and confusion for new students. The council needed an overarching, editorial-style guide that unified their values without overshadowing individual chapters.
What This Work Improved
Delivered a digital catalog with clear formatting and a refined aesthetic.
Unified the communication of core values across participating chapters.
Created a comprehensive layout that answered prospective candidate questions directly.
Delivered Assets & Systems
The concrete artifacts co-designed and delivered to the client during this strategic engagement.
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